Contemporary marketing : the changing face of marketing in 21st century edited by Tapan K Panda.
Material type: TextLanguage: English Publication details: Hyderabad : ICFAI, 2006.Description: 236 pISBN:- 9788131405505
- 658.8 PAN/CON
Item type | Current library | Home library | Call number | Status | Date due | Barcode | Item holds | |
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Book | NLUO | NLUO | 658.8 PAN/CON (Browse shelf(Opens below)) | Available | 5251 | |||
Book | NLUO | NLUO | 658.8 PAN/CON (Browse shelf(Opens below)) | Available | 5252 | |||
Book | NLUO | NLUO | 658.8 PAN/CON (Browse shelf(Opens below)) | Available | 5253 |
Total holds: 0
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658.8 MUK/OPE Operations management (Vol. 1) | 658.8 NAR/SER Services and marketing : | 658.8 NLU/PRI Principles of marketing management | 658.8 PAN/CON Contemporary marketing : | 658.8 PAN/CON Contemporary marketing : | 658.8 PAN/CON Contemporary marketing : | 658.8 PAR/NON Nonprofit marketing (Vol.1) |
Table of Contents :
Section 1. Branding and advertising
Section 2. Marketing
Section 3. Customer relationship management
Index