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81.
Brands and firebrands : insights from experts edited by Braj Mohan Chaturvedi. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Hyderabad : ICFAI, 2003
Availability: Items available for loan: NLUO (3)Call number: 658.827 CHA/BRA , ...

82.
Retailing: emerging global trends edited by K. Suresh. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Hyderabad : ICFAI, 2007
Availability: Items available for loan: NLUO (3)Call number: 658.87 SUR/RET , ...

83.
Brand management : financial perspective edited by Santanu Ray. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Hyderabad : ICFAI, 2007
Availability: Items available for loan: NLUO (3)Call number: 658.827 RAY/BRA, ...

84.
IT enabled retailing by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language:
Publication details: Hyderabad ICFAI 2005
Availability: Items available for loan: NLUO (3)Call number: 658.870285 SUR/IT, ...

85.
Customer retention management: concepts and applications edited by S. Jaya Krishna. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Hyderabad : ICFAI, 2006
Availability: Items available for loan: NLUO (3)Call number: 658.8343 JAY/ICF , ...

86.
New age branding : concepts and cases (Vol. 2) edited by K. Suresh. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Hyderabad : ICFAI, 2003
Availability: Items available for loan: NLUO (3)Call number: 658.827 SUR/NEW, ...

87.
Co-Opetition annd strategic collaboration: the new age business strategies Edited by Jayshree Bose. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Hyderabad : ICFAI, 2007
Availability: Items available for loan: NLUO (3)Call number: 658.802 BOS/CO , ...

88.
Consumer behaviour: emerging trends and issues edited by G. Radhakrishna. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Hyderabad : ICFAI, 2004
Availability: Items available for loan: NLUO (3)Call number: 658.8342 RAD/CON , ...

89.
Retailing: concepts and cases by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language:
Publication details: Hyderabad ICFAI 2003
Availability: Items available for loan: NLUO (4)Call number: 658.87 SUR/RET , ...

90.
Customer focus: the new imperative (Vol. 1) edited by Kaushik Mukerjee. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Hyderabad : ICFAI, 2006
Availability: Items available for loan: NLUO (3)Call number: 658.812 MUK/CUS , ...

91.
Chinese marketing practices: an introduction by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language:
Publication details: Hyderabad ICFAI 2006
Availability: Items available for loan: NLUO (3)Call number: 658.80951 KRI/CHI , ...

92.
CRM : a strategic approach edited by Kaushik Mukerjee. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Hyderabad: ICFAI, 2006
Availability: Items available for loan: NLUO (3)Call number: 658.812 MUK/CRM, ...

93.
Effective sales management (Vol. 2) edited by K Suresh. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Hyderabad : ICFAI, 2005
Availability: Items available for loan: NLUO (3)Call number: 658.81 SUR/EFF , ...

94.
Marketing in the unpredictable world edited by Amitabha Ghose. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Hyderabad : ICFAI, 2007
Availability: Items available for loan: NLUO (3)Call number: 658.84 GHO/MAR , ...

95.
Marketing to the Indian youth by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language:
Publication details: Hyderabad ICFAI 2007
Availability: Items available for loan: NLUO (3)Call number: 658.8083 GHO/MAR, ...

96.
Customer loyalty programs : trends and experiences edited by N. M. Shanthi. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Hyderabad : ICFAI, 2006
Availability: Items available for loan: NLUO (3)Call number: 658.812 SHA/CUS , ...

97.
Marketing strategies of urban women entrepreneurs by Sunanda Easwarn. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Hyderabad : ICFAI, 2007
Availability: Items available for loan: NLUO (3)Call number: 658.802082 EAS/MAR , ...

98.
Cause related marketing: an introduction edited by Shantanu Ghosh and V. N. Posa. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Hyderabad : ICFAI, 2006
Availability: Items available for loan: NLUO (3)Call number: 658.8 GHO/CAU , ...

99.
Marketing management (Vol.1) edited by A. Mukund and Sanjib Dutta. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Hyderabad : ICFAI, 2003
Availability: Items available for loan: NLUO (3)Call number: 658.8 MUK/MAR , ...

100.
Qualitative market research : approaches and applications edited by K. Suresh. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Hyderabad : ICFAI, 2007
Availability: Items available for loan: NLUO (3)Call number: 658.83 SUR/QUA , ...

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