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Consumer behavior : (Record no. 5346)

MARC details
000 -LEADER
fixed length control field 00436nam a2200181 a 4500
005 - DATE & TIME
control field 20180417123458.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 141201s2004 xx 000 0 und d
020 ## - ISBN
International Standard Book Number 81788140448
040 ## - CATALOGING SOURCE
Original cataloging agency NLUO
041 ## - LANGUAGE
Language English
082 ## - DDC NUMBER
Classification number 658.8342
Book Number KRI/CON
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Radha Krishna, G. (Ed.)
245 ## - TITLE STATEMENT
Title Consumer behavior :
Sub Title implications for marketing strategies
Statement of responsibility, etc. edited by G. Radha Krishna.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Hyderabad :
Name of publisher, distributor, etc ICFAI,
Date of publication, distribution, etc 2004.
300 ## - PHYSICAL DESCRIPTION
Pages 215 p.
500 ## - GENERAL NOTE
General note Table of contents:<br/>Section 1. Understanding consumer behavior<br/>Section 2. Consumer behavior applications<br/>Bibliography<br/>Index
650 ## - SUBJECT
Subject Marketing.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book
Holdings
Withdrawn status Lost status Damaged status Not for loan Location (home branch) Sublocation or collection (holding branch) Date acquired Koha issues (times borrowed) Koha full call number Barcode (Accession No.) Koha date last seen Price effective from Koha item type
        NLUO NLUO 01/12/2014   658.8342 KRI/CON 5344 22/05/2018 01/12/2014 Book
        NLUO NLUO 01/12/2014   658.8342 KRI/CON 5345 22/05/2018 01/12/2014 Book

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