Marketing research by David J. Luck and Ronald S. Rubin.
Material type:![Text](/opac-tmpl/lib/famfamfam/BK.png)
- 9788120304840
- 658.83 LUC/MAR
Item type | Current library | Home library | Call number | Status | Date due | Barcode | Item holds | |
---|---|---|---|---|---|---|---|---|
![]() |
NLUO | NLUO | 658.83 LUC/MAR (Browse shelf(Opens below)) | Available | 6964 | |||
![]() |
NLUO | NLUO | 658.83 LUC/MAR (Browse shelf(Opens below)) | Available | 6965 |
Total holds: 0
Table of Contents :
Part 1. Fundamentals
Part 2. Planning the research project
Part 3. Performing the data collection
Part 4. Processing and analyzing data
Part 5. Presentation and follow through
Index