Advertising and promotion : an IMC approach by Terence A. Shimp.
Material type: TextLanguage: English Publication details: South-Western : Cengage Learnning, 2008.Description: 650 pISBN:- 9788131503881
- 659.111 SHI/ADV
Item type | Current library | Home library | Call number | Status | Date due | Barcode | Item holds | |
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Book | NLUO | NLUO | 659.111 SHI/ADV (Browse shelf(Opens below)) | Available | 832 | |||
Book | NLUO | NLUO | 659.111 SHI/ADV (Browse shelf(Opens below)) | Available | 833 | |||
Book | NLUO | NLUO | 659.111 SHI/ADV (Browse shelf(Opens below)) | Available | 834 |
Total holds: 0
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659.111 SHI/ADV Advertising and promotion : | 659.111 SHI/ADV Advertising and promotion : | 659.111 SHI/ADV Advertising and promotion : | 659.111 SHI/ADV Advertising and promotion : | 659.13420954 SAR/OUT Out-of-home advertising in India : | 659.13420954 SAR/OUT Out-of-home advertising in India : | 659.13420954 SAR/OUT Out-of-home advertising in India : |
Table of Contents :
Part 1.