Merchandising: concepts and cases edited by G. V. S. Sreedhar.

By:

Sreedhar, G. V. S. (Ed.)

Material type: Text

TextLanguage: English Publication details: Hyderabad : ICFAI, 2006.Description: 247 pISBN:

9788131400708

Subject(s):

Marketing

DDC classification:

658.8 SRE/MER

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Item type	Current library	Home library	Call number	Status	Date due	Barcode	Item holds
Book	NLUO	NLUO	658.8 SRE/MER (Browse shelf(Opens below))	Available		6137

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Table of contents:
Section 1. Merchandising- an overview
Section 2. Beyond visual merchandise
Section 3. Applications and case studies
Binliography
Index

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