Managing emotional appeal in advertising : concepts and cases edited by Pramod Rao and Ravikant S Wawge.
Material type:![Text](/opac-tmpl/lib/famfamfam/BK.png)
- 9788131414033
- 659.1 RAO/MAN
Item type | Current library | Home library | Call number | Status | Date due | Barcode | Item holds | |
---|---|---|---|---|---|---|---|---|
![]() |
NLUO | NLUO | 659.1 RAO/MAN (Browse shelf(Opens below)) | Available | 6081 | |||
![]() |
NLUO | NLUO | 659.1 RAO/MAN (Browse shelf(Opens below)) | Available | 6082 |
Total holds: 0
Table of Contents :
Section 1. Concepts
Section 2. Cases
Index