Marketing paradigms edited by K. Sangeetha.
Material type: TextLanguage: English Publication details: Hyderabad : ICFAI, 2007.Description: 253 pISBN:- 9788131407875
- 658.8 SAN/CF
Item type | Current library | Home library | Call number | Status | Date due | Barcode | Item holds | |
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Book | NLUO | NLUO | 658.8 SAN/CF (Browse shelf(Opens below)) | Available | 6066 | |||
Book | NLUO | NLUO | 658.8 SAN/CF (Browse shelf(Opens below)) | Available | 6067 | |||
Book | NLUO | NLUO | 658.8 SAN/CF (Browse shelf(Opens below)) | Available | 6068 |
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658.8 RAO/SER Services marketing: | 658.8 REE/IND Industrial marketing : | 658.8 REE/IND Industrial marketing : | 658.8 SAN/CF Marketing paradigms | 658.8 SAN/CF Marketing paradigms | 658.8 SAN/CF Marketing paradigms | 658.8 SAN/EMO Emotion Marketing : |
Table of Contents:
Section 1. Current trends
Section 2. Case studies and experiences
Index