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Marketing of high-tech products and services edited by K. Suresh.
Material type:
TextLanguage: English Publication details: Hyderabad : ICFAI, 2007.Description: 259 pISBN: - 9788131411919
- 658.8 SUR/MAR
| Item type | Current library | Home library | Call number | Status | Date due | Barcode | Item holds | |
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NLUO | NLUO | 658.8 SUR/MAR (Browse shelf(Opens below)) | Available | 6057 | |||
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Book
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NLUO | NLUO | 658.8 SUR/MAR (Browse shelf(Opens below)) | Available | 6058 | |||
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Book
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NLUO | NLUO | 658.8 SUR/MAR (Browse shelf(Opens below)) | Available | 6059 |
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| 658.8 SRE/MUL Multicultural marketing : | 658.8 SRI/SER Services marketing: | 658.8 SUR/MAR Marketing of high-tech products and services | 658.8 SUR/MAR Marketing of high-tech products and services | 658.8 SUR/MAR Marketing of high-tech products and services | 658.8 SUR/EFF Effective B2B marketing : | 658.8 SUR/EFF Effective B2B marketing : |
Table of Contents:
Section 1. Approaches
Section 2. Applications
Section 3. Cases
Index