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Heritage Brands edited by Madhavi Garikaparthi and A V Bala Krishna.

By: Contributor(s): Material type: TextTextLanguage: English Publication details: Hyderabad : ICFAI, 2008.Description: 246 pISBN:
  • 9788131414408
Subject(s): DDC classification:
  • 658.827  GAR/HER
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Holdings
Item type Current library Home library Call number Status Date due Barcode Item holds
Book Book NLUO NLUO 658.827 GAR/HER (Browse shelf(Opens below)) Available 5812
Book Book NLUO NLUO 658.827 GAR/HER (Browse shelf(Opens below)) Available 5813
Total holds: 0
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658.827 DEV/COR Corporate Branding : 658.827 GAN/GLO Global Brands 658.827 GAN/GLO Global Brands 658.827 GAR/HER Heritage Brands 658.827 GAR/HER Heritage Brands 658.827 GOB/REB Rebranding : 658.827 GOB/REB Rebranding :

Table of Contents :
Section 1. Concepts
Section 2. Global heritage brands
Section 3. Indian heritage brands
Index

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