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Global Brands edited by Senthil Ganesan.
Material type:
TextLanguage: English Publication details: Hyderabad : ICFAI, 2002.Description: 175 pISBN: - 8178810476
- 658.827 GAN/GLO
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NLUO | NLUO | 658.827 GAN/GLO (Browse shelf(Opens below)) | Available | 5773 |
Total holds: 0
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| 658.827 DEV/COR Corporate Branding : | 658.827 DEV/COR Corporate Branding : | 658.827 GAN/GLO Global Brands | 658.827 GAN/GLO Global Brands | 658.827 GAR/HER Heritage Brands | 658.827 GAR/HER Heritage Brands | 658.827 GOB/REB Rebranding : |
Table of Contents :
Chapter 1. Gillette
Chapter 2. Levi strauss
Chapter 3. Nike
Chapter 4. Philip morris
Chapter 5. Xerox