Event Based Marketing : Strategies and Cases edited by G. V. S. Sreedhar and Bala Krishna A V.
Material type: TextLanguage: English Publication details: Hyderabad : ICFAI, 2006.Description: 219 pISBN:- 9788131405758
- 658.8 SRE/EVE
Item type | Current library | Home library | Call number | Status | Date due | Barcode | Item holds | |
---|---|---|---|---|---|---|---|---|
Book | NLUO | NLUO | 658.8 SRE/EVE (Browse shelf(Opens below)) | Available | 5470 | |||
Book | NLUO | NLUO | 658.8 SRE/EVE (Browse shelf(Opens below)) | Available | 5471 | |||
Book | NLUO | NLUO | 658.8 SRE/EVE (Browse shelf(Opens below)) | Available | 5472 |
Total holds: 0
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658.8 SRE/CUS Customer experiential marketing : | 658.8 SRE/EVE Event Based Marketing : | 658.8 SRE/EVE Event Based Marketing : | 658.8 SRE/EVE Event Based Marketing : | 658.8 SRE/MUL Multicultural marketing : | 658.8 SRE/MUL Multicultural marketing : | 658.8 SRE/MUL Multicultural marketing : |
Table of Contents:
Section 1. Introduction
Section 2. Strategies
Section 3. Cases and applications
Index