Services marketing: a multi-dimensional approach edited by Pramod Rao and Sarika Gadhawe.
Material type: TextLanguage: English Publication details: Hyderabad : ICFAI, 2007.Description: 252 pISBN:- 9788131408247
- 658.8 RAO/SER
Item type | Current library | Home library | Call number | Status | Date due | Barcode | Item holds | |
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Book | NLUO | NLUO | 658.8 RAO/SER (Browse shelf(Opens below)) | Available | 4941 | |||
Book | NLUO | NLUO | 658.8 RAO/SER (Browse shelf(Opens below)) | Available | 4942 | |||
Book | NLUO | NLUO | 658.8 RAO/SER (Browse shelf(Opens below)) | Available | 4943 |
Total holds: 0
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658.8 RAJ/NEW New age marketing | 658.8 RAJ/NEW New age marketing | 658.8 RAM/MAR Marketing management : | 658.8 RAO/SER Services marketing: | 658.8 RAO/SER Services marketing: | 658.8 RAO/SER Services marketing: | 658.8 REE/IND Industrial marketing : |
Table of Contents:
Section 1. Concepts
Section 2. Applications
Index