Marketing for social change: perspectives and experiences edited by S. Jaya Krishna.
Material type: TextLanguage: English Publication details: Hyderabad : ICFAI, 2008.Description: 310 pISBN:- 9788131415092
- 658.8 KRI/MAR
Item type | Current library | Home library | Call number | Status | Date due | Barcode | Item holds | |
---|---|---|---|---|---|---|---|---|
Book | NLUO | NLUO | 658.8 KRI/MAR (Browse shelf(Opens below)) | Available | 3087 | |||
Book | NLUO | NLUO | 658.8 KRI/MAR (Browse shelf(Opens below)) | Available | 3088 |
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658.8 KRI/MAR Marketing of insurance services in India | 658.8 KRI/MAR Marketing of insurance services in India | 658.8 KRI/MAR Marketing for social change: | 658.8 KRI/MAR Marketing for social change: | 658.8 KUM/MAR Marketing management : | 658.8 KUM/MAR Marketing management : | 658.8 KUM/NIC Niche marketing : |
Table of contents:
Section 1. Introduction
Section 2. Perspectives
Section 3. Experiences.
Index