Relationship marketing: an introduction edited by Adam Lindagren and B. M. Chaturvedi.

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TextLanguage: English Publication details: Hyderabad : ICFAI, 2004.Description: 181 pISBN:

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Item type	Current library	Home library	Call number	Status	Date due	Barcode	Item holds
Book	NLUO	NLUO	658.812 LIN/REL (Browse shelf(Opens below))	Available		3021

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Table of contents:
Section 1. Introduction to relationship marketing
Section 2. Implementation of relationship marketing
Index