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Case studies on competitive strategies (Vol. 2) (Record no. 3580)

MARC details
000 -LEADER
fixed length control field 00443nam a2200181 a 4500
005 - DATE & TIME
control field 20180127104410.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 141201s2006 xx 000 0 und d
020 ## - ISBN
International Standard Book Number 9788131401972
040 ## - CATALOGING SOURCE
Original cataloging agency NLUO
041 ## - LANGUAGE
Language English
082 ## - DDC NUMBER
Classification number 658.8
Book Number CHA/CAS
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Chaudhuri, Sumit Kumar (Ed.)
245 ## - TITLE STATEMENT
Title Case studies on competitive strategies (Vol. 2)
Statement of responsibility, etc. edited by Sumit Kumar Chaudhuri.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Hyderabad :
Name of publisher, distributor, etc ICFAI,
Date of publication, distribution, etc 2006.
300 ## - PHYSICAL DESCRIPTION
Pages 238 p.
500 ## - GENERAL NOTE
General note Table of contents:<br/>Chapter 1. Airbus and Boeing: divergent growth plans<br/>Chapter 2. Barbie vs Bratz: Competition in the tween girl market<br/>Chapter 3. Carrefour: competitive strategies during challenging times<br/>Chapter 4. CIPLA's generic competence<br/>Chapter 5. Competitive advantages of Japanese automobile manufactures<br/>Chapter 6. DHL in USA- the competitive strategies<br/>Chapter 7. Digital animation: India's competitive advantage<br/>Chapter 8. Disney channel's competitive strategies<br/>Chapter 9. Investment banking: Lazard's competitive strategies<br/>Chapter 10. Medical tourism: India's competitive advantage<br/>Chapter 11. Meg. Whitman's competitive strategies for eBay<br/>Chapter 12. Progressive crop: the auto insurer's competitive strategies<br/>Chapter 13. Southwest Airlines: generating competitive advantage through HRM<br/>Chapter 14. The competitive strategies of Ryanair<br/>Chapter 15. Utility computing: IBM on demand<br/>Chapter 16. Virgin mobile in USA: differentiating growth strategies
650 ## - SUBJECT
Subject Marketing.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Location (home branch) Sublocation or collection (holding branch) Date acquired Serial Enumeration / chronology Koha issues (times borrowed) Koha full call number Barcode (Accession No.) Koha date last seen Price effective from Koha item type Koha date last borrowed
    Dewey Decimal Classification     NLUO NLUO 01/12/2014 Vol. 2   658.802 CHA/CAS 3579 30/05/2019 01/12/2014 Book  
    Dewey Decimal Classification     NLUO NLUO 01/12/2014 Vol. 2   658.802 CHA/CAS 3580 30/05/2019 01/12/2014 Book  
          NLUO NLUO 01/12/2014 Vol. 2   658.802 CHA/CAS 3594 30/05/2019 01/12/2014 Book  
          NLUO NLUO 01/12/2014 Vol. 2 1 658.802 CHA/CAS 6724 26/07/2022 01/12/2014 Book 23/07/2022
          NLUO NLUO 01/12/2014 Vol. 2   658.802 CHA/CAS 6725 22/05/2018 01/12/2014 Book  

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