000 00473nam a2200181 a 4500
999 _c7865
_d7865
005 20181031155351.0
008 141201s2004 xx 000 0 und d
020 _a8176294802
040 _aMAIN
041 _aENG
082 _a659.2
_bSHA/PUB
100 _aSharma, Diwakar
245 _aPublic relations :
_ban emerging specialised profession :text and case studies
_cby Diwakar Sharma.
260 _aNew Delhi :
_bDeep & Deep Pub.,
_c2004.
300 _a216 p.
500 _aTable of Contents : Chapter 1. What is public relations ? Chapter 2. Functions of public relations Chapter 3. Public speaking Chapter 4. Non-verbal behaviour and communication Chapter 5. Communication Chapter 6. Barriers to effective communication Chapter 7. Persuasive writing Chapter 8. Corporate public relations Chapter 9. Crisis public relations Chapter 10. Relations with the media Chapter 11. Advertising Chapter 12. Media encounter Chapter 13. Case studies Index
650 _aPublic relations.
942 _cBK