000			00449nam a2200181 a 4500
999			_c6830 _d6830
005			20180203124014.0
008			141201s2008 xx 000 0 und d
020			_a9788131420867
040			_aMAIN
082			_a658.802 _bGOP/CAS
100			_aGopalan, Swapna (Ed.)
245			_aCase studies on covert marketing strategies _cedited by Swapna Gopalan.
260			_aHyderabad : _bICFAI, _c2008.
300			_a155 p.
650			_aMarketing.
942			_cBK