000 00403nam a2200169 a 4500
999 _c6178
_d6178
005 20180213131646.0
008 141201s2003 xx 000 0 und d
020 _a8178811375
040 _aMAIN
041 _aENG
082 _a658.827
_bDAS/NEW
100 _aDas, Naveen (Ed.)
245 _aNew age branding :
_bconcepts and cases (Vol. 1)
_cedited by Naveen Das.
260 _aHyderabad :
_bICFAI,
_c2003.
300 _a180 p.
440 _a(Marketing series )
500 _aTable of Contents : Section 1. Concepts Section 2. Cases Index
650 _aMarketing.
942 _cBK