000 00445nam a2200181 a 4500
999 _c6007
_d6007
005 20180417123012.0
008 141201s2006 xx 000 0 und d
020 _a9788131405864
040 _aMAIN
041 _aENG
082 _a658.8343
_bSAN/LIF
100 _aSangeetha, K. (Ed.)
245 _aLife style marketing :
_bconcepts and cases
_cedited by K. Sangeetha.
260 _aHyderabad :
_bICFAI,
_c2006.
300 _a187 p.
500 _aTable of contents: Section 1. Lifestyle marketing- an introduction Section 2. Strategic perspectives Section 3. Company experiences Index
650 _aMarketing.
942 _cBK