000 00417nam a2200181 a 4500
999 _c5950
_d5950
005 20180119132930.0
008 141201s2006 xx 000 0 und d
020 _a9788131401521
040 _aMAIN
041 _aENG
082 _a658.8
_bTAH/IDE
100 _aTaher, Nasreen (Ed.)
245 _aIdea marketing :
_ba primer
_cedited by Nasreen Taher.
260 _aHyderabad :
_bICFAI,
_c2006.
300 _a172 p.
500 _aTable of contents: Section 1. Ideas and their management Section 2. Translating ideas into sales Index
650 _aMarketing.
942 _cBK