000 | 00431nam a2200181 a 4500 | ||
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999 |
_c5813 _d5813 |
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005 | 20180213130022.0 | ||
008 | 141201s2008 xx 000 0 und d | ||
020 | _a9788131414408 | ||
040 | _aMAIN | ||
041 | _aENG | ||
082 |
_a658.827 _bGAR/HER |
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100 | _aGarikaparthi, Madhavi (Ed.) | ||
245 |
_aHeritage Brands _cedited by Madhavi Garikaparthi and A V Bala Krishna. |
||
260 |
_aHyderabad : _bICFAI, _c2008. |
||
300 | _a246 p. | ||
500 | _aTable of Contents : Section 1. Concepts Section 2. Global heritage brands Section 3. Indian heritage brands Index | ||
650 | _aMarketing. | ||
700 | _aKrishna, A V Bala (Ed.) | ||
942 | _cBK |