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008 | 141201s2003 xx 000 0 und d | ||
020 | _a8178812215 | ||
040 | _aMAIN | ||
041 | _aENG | ||
082 |
_a658.812 _bGEO/EVE |
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100 | _aGeorge, S. S. (Ed.) | ||
245 |
_aEvery Business is a Service Business _cedited by S. S. George. |
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260 |
_aHyderabad : _bICFAI University Press, _c2003. |
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300 | _a185 p. | ||
500 | _aTable of contents: Section 1. The service imperative Section 2. Becoming a service business Section 3. Case studies Index | ||
650 | _aMarketing. | ||
942 | _cBK |