000 00461nam a2200181 a 4500
005 20160304103304.0
008 141201s2006 xx 000 0 und d
020 _a9788131406014
040 _aMAIN
041 _aEnglish
082 _a658.872
_bRAJ/BOT
100 _aRajagopalan, S. (Ed.)
245 _aBottom of the Pyramid Markets :
_bConcepts and Cases
260 _aHyderabad :
_bICFAI,
_c2006.
300 _a276 p.
650 _aMarketing
942 _cBK
999 _c5162
_d5162