000 00448nam a2200181 a 4500
999 _c4942
_d4942
005 20170911122522.0
008 141201s2007 xx 000 0 und d
020 _a9788131408247
040 _aMAIN
041 _aENG
082 _a658.8
_bRAO/SER
100 _aRao, Pramod (Ed.)
245 _aServices marketing:
_ba multi-dimensional approach
_cedited by Pramod Rao and Sarika Gadhawe.
260 _aHyderabad :
_bICFAI,
_c2007.
300 _a252 p.
500 _aTable of Contents: Section 1. Concepts Section 2. Applications Index
650 _aMarketing.
700 _aGadhawe, Sarika (Ed.)
942 _cBK