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005 | 20180213113440.0 | ||
008 | 141201s2007 xx 000 0 und d | ||
020 | _a9788131412046 | ||
040 | _aMAIN | ||
041 | _aENG | ||
082 |
_a658.83 _bSUR/QUA |
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100 | _aSuresh, K. (Ed.) | ||
245 |
_aQualitative market research : _bapproaches and applications _cedited by K. Suresh. |
||
260 |
_aHyderabad : _bICFAI, _c2007. |
||
300 | _a218 p. | ||
500 | _aTable of Contents : Section 1. Issues and approaches Section 2. Applications Section 3. Cases Index | ||
650 | _aMarketing. | ||
942 | _cBK |