000 00414nam a2200169 a 4500
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_d4283
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008 141201s2007 xx 000 0 und d
020 _a9788131407776
040 _aMAIN
041 _aENG
082 _a658.575
_bLON/PRO
100 _aLondhe, B. R. (Ed.)
245 _aProduct innovation :
_ba mantra for survival
_cedited by B R Londhe.
260 _aHyderabad :
_bICFAI,
_c2007.
300 _a250 p.
500 _aTable of Contents : Section 1. Product development imperatives Section 2. Experiences and cases Index
650 _aManagement.
942 _cBK