000			00441nam a2200181 a 4500
999			_c4253 _d4253
005			20170915113749.0
008			141201s2007 xx 000 0 und d
020			_a9788131407318
040			_aMAIN
041			_aENG
082			_a658.84 _bGHO/MAR
100			_aGhosh, Amitabha (Ed.)
245			_aMarketing in the unpredictable world _cedited by Amitabha Ghose.
260			_aHyderabad : _bICFAI, _c2007.
300			_a230 p.
500			_aTable of Contents: Section 1. Impact of external environmental factors of marketing Section 2. Anticipating change in external environment and developing response strategy Index
650			_aMarketing.
942			_cBK