000 00402nam a2200169 a 4500
999 _c4038
_d4038
005 20180213133033.0
008 141201s2003 xx 000 0 und d
020 _a817881188X
040 _aMAIN
041 _aENG
082 _a658.827
_bSUR/NEW
100 _aSuresh, K. (Ed.)
245 _aNew age branding :
_bconcepts and cases (Vol. 2)
_cedited by K. Suresh.
260 _aHyderabad :
_bICFAI,
_c2003.
300 _a190 p.
500 _aTable of Contents : Section 1. Concepts Section 2. Cases appendix
650 _aMarketing.
942 _cBK