000 | 00468nam a2200181 a 4500 | ||
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999 |
_c3908 _d3908 |
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005 | 20180417122533.0 | ||
008 | 141201s2006 xx 000 0 und d | ||
020 | _a9788131404751 | ||
040 | _aMAIN | ||
041 | _aENG | ||
082 |
_a658.8343 _bJAY/ICF |
||
100 | _aJaya Krishna, S. (Ed.) | ||
245 |
_aCustomer retention management: _bconcepts and applications _cedited by S. Jaya Krishna. |
||
260 |
_aHyderabad : _bICFAI, _c2006. |
||
300 | _a180 p. | ||
500 | _aTable of contents: Section 1. Concepts Section 2. Applications and cases Index | ||
650 | _aMarketing. | ||
942 | _cBK |