000 | 00434nam a2200181 a 4500 | ||
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999 |
_c3579 _d3579 |
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005 | 20180127112855.0 | ||
008 | 141201s2007 xx 000 0 und d | ||
020 | _a9788131403198 | ||
040 | _aMAIN | ||
041 | _aENG | ||
082 |
_a658.8 _bCHA/CAS |
||
100 | _aChaudhuri, Sumit Kumar (Ed.) | ||
245 |
_aCase studies on managing in troubled times _cedited by Sumit Kumar Chaudhuri. |
||
260 |
_aHyderabad : _bICFAI, _c2007. |
||
300 | _a274 p. | ||
500 | _aTable of contents: Chapter 1. Alitalia: the Airline in trouble Chapter 2. Challenging times of Japan tobacco Chapter 3. Converium: the Swiss Reinsurer's trobouled times Chapter 4. Gaming market: Nintendo's struggles Chapter 5. Havas: troubled times at french advertising giant Chapter 6. Kodak: fading moments in digital photography Chapter 7. Krispy kreme doughnuts: the troubled times Chapter 8. LSG sky chefs: managing in troubled times Chapter 9. Marks and spencer: the downfall and leadership vaccum Chapter 10. Merck: a future laggard in the global pharmaceutical industry? Chapter 11. Mitsukoshi: the Japanese retailer's troubled times Chapter 12. Motorola in China Chapter 13. Motorola's lost opportunities Chapter 14. Poland spring: managing it troubled times Chapter 15. Proton: the Malaysian car maker's troubles and challenges Chapter 16. Regal entertainment group: managing troubled times Chapter 17. Proton: the Malaysian car maker's troubles and challenges Chapter 18. Regal entertainment group: managing troubled times Chapter 19. Starbucks in Germany Chapter 20. Telecom Italia: troubled times in Brazil | ||
650 | _aMarketing. | ||
942 | _cBK |