000 00455nam a2200181 a 4500
999 _c3531
_d3531
005 20180516113127.0
008 141201s2005 xx 000 0 und d
020 _a9788178817644
040 _aMAIN
041 _aENG
082 _a658.8342
_bKRI/CON
100 _aKrishna, G. Radha (Ed.)
245 _aConsumer behavior :
_bapproaches and applications
_cedited by G. Radhakrishna.
260 _aHyderabad :
_bICFAI,
_c2005.
300 _a259 p.
500 _aTable of contents: Section 1. Insights Section 2. Segments Section 3. Appendix Bibliography Index
650 _aMarketing.
942 _cBK