000 | 00411nam a2200169 a 4500 | ||
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999 |
_c3447 _d3447 |
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005 | 20180206120926.0 | ||
008 | 141201s2006 xx 000 0 und d | ||
020 | _a9788131401859 | ||
040 | _aMAIN | ||
041 | _aENG | ||
082 |
_a658.802 _bRED/INT |
||
100 | _aReddy, Sumati (Ed.) | ||
245 |
_aIntegrating HR and marketing strategies _bconcepts and cases _cEdited by Sumati Reddy. |
||
260 |
_aHyderabad : _bICFAI, _c2006. |
||
300 | _a229 p. | ||
500 | _aTable of contents: Section 1. Internal marketing Section 2. Recruitment and marketing Section 3. HR practices to strengthen the broad image Section 4. Cases Index | ||
650 | _aMarketing. | ||
942 | _cBK |