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_d2992
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020 _a9788131407325
040 _aMAIN
041 _aENG
082 _a658.82
_bPRA/CUS
100 _aPrasad, B. V. S. (Ed.)
245 _aCustomer centric bussiness model :
_ban introduction
_cedited by B. V. S. Prasad and Kalai Selvan.
260 _aHyderabad :
_bICFAI,
_c2007.
300 _a198 p.
500 _aTable of contents: Section 1. Concepts Section 2. Business strategy Section 3. Case studies Index
650 _aMarketing.
700 _aSelvan, Kalai (Ed.)
942 _cBK