| 000 | 00387nam a2200157 a 4500 | ||
|---|---|---|---|
| 999 |
_c2922 _d2922 |
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| 005 | 20170911111609.0 | ||
| 008 | 141201s2008 xx 000 0 und d | ||
| 020 | _a9788131415443 | ||
| 040 | _aMAIN | ||
| 041 | _aENG | ||
| 082 |
_a658.8 _bKRI/MAR |
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| 100 | _aKrishna, Gradha V. (Ed.) | ||
| 245 |
_aMarketing of insurance services in India _cedited by Gradha V. Krishna. |
||
| 260 |
_aHyderabad: _bICFAI, _c2008. |
||
| 300 | _a191 p. | ||
| 500 | _aTable of Contents: Section 1. Indian insurance scenario Section 2. The marketing mix Section 3. Cases Index | ||
| 650 | _aMarketing. | ||
| 942 | _cBK | ||