| 000 | nam a22 a 4500 | ||
|---|---|---|---|
| 999 |
_c2616 _d2616 |
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| 005 | 20180710122300.0 | ||
| 008 | 141201s2007 xx 000 0 und d | ||
| 020 | _a9788131502808 | ||
| 040 | _aMAIN | ||
| 041 | _aENG | ||
| 082 |
_a658.87 _bROS/MAR |
||
| 100 | _aRosenbloom, Bert | ||
| 245 |
_aMarketing channels : _ba management view _cby Bert Rosenbloom. |
||
| 250 | _a7th ed. | ||
| 260 |
_c2007. _aAunt Valia : _bCengage, |
||
| 300 | _a649 p. | ||
| 500 | _aTable of contents: Part 1. Marketing Channel Systems Part 2. Developing the Marketing Channel Part 3. Managing the Marketing Channel Part 4. Additional Perspectives on Marketing Channels Part 5. Cases. Index | ||
| 650 | _aMarketing. | ||
| 942 | _cBK | ||