| 000 | 00438nam a2200181 a 4500 | ||
|---|---|---|---|
| 999 |
_c2061 _d2061 |
||
| 005 | 20180209130800.0 | ||
| 008 | 141201s2010 xx 000 0 und d | ||
| 020 | _a9780195691641 | ||
| 040 | _aMAIN | ||
| 041 | _aENG | ||
| 082 |
_a658.83 _bBRA/MAR |
||
| 100 | _aBradley, Nigel | ||
| 245 |
_aMarketing reseach : _btools and techniques _cby Nigel Bradley. |
||
| 260 |
_aNew Delhi : _bOxford, _c2010. |
||
| 300 | _a531 p. | ||
| 500 | _aTable of Contents ; Part 1. Research preparation Part 2. Data collection Part 3. Analysis and communication Part 4. Marketing research applications Market researcher's toolbox Index | ||
| 650 | _aMarketing. | ||
| 942 | _cBK | ||