TY  - BOOK
AU  - Sreedharan, Sunita K.
TI  - Introduction to intellectual asset management
SN  - 9788184731378
U1  - 658.4038 
PY  - 2008///
CY  - New Delhi
PB  - Wolter Kluwer
KW  - Management
N1  - Table of Contents:
Chapter 1. Intellectual asset management
Chapter 2. Back to the basics
Chapter 3. Intellectual property rights
Chapter 4. Intellectual property audit
Chapter 5. Information management
Chapter 6. Leveraging of intellectual assets
Chapter 7. Marketing of intellectual assets
Chapter 8. Valuation of intellectual assets
Chapter 9. Entering markets
Index
ER  -