Presentations that change minds : strategies to persuade, convince and get results
by Josh Gordon.
- New Delhi : Tata McGraw Hill, 2007.
- 274 p.
Table of Contents: Introduction Chapter 1. The presentation that deeply involves your audience Chapter 2. The presentation that creates excitement Chapter 3. The presentation that persuades with a story Chapter 4. The presentation that sells a new idea Chapter 5. The presentation that persuades with a story Chapter 6. The presentation that persuades with humour Chapter 7. The presentation that lays out the "facts" Chapter 8. The presentation that inspires Chapter 9. The presentation that changes a perception Chapter 10. The presentation that builds trust Chapter 11. The presentation that offers a solution Chapter 12. The presentation that makes a financial case Chapter 13. The presentation that gets them to choose you over the competition Chapter 14. The presentation that wins over a hostile audience Appendix A-C Index