Sales management :  analysis and decision making 
by Thomas N. Ingram ... [et al.]. 
 - 6th ed. 
 - South Western :  Thomas,  2007. 
 - 436 p. 
<br/><br/> Table of contents:<br/>Part 1. Describing the personal selling function<br/>Part 2. Defining the strategy role of the sales of function<br/>Part 3. Developing the salesforce<br/>Part 4. Directing the sales force<br/>Part 5. Determining salesforce effectiveness and performance<br/>Index 
<br/><br/><label>ISBN: </label>9788131502068 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing.<br/>Sales Marketing.
<br/><br/><label>Dewey Class. No.: </label>658.81  / ING/SAL