TY  - BOOK
AU  - Jaya Krishna, S. (Ed.)
TI  - Service lifecycle management: transforming the after-sales service
SN  - 9788131400784
U1  - 658.812 
PY  - 2006///
CY  - Hyderabad
PB  - ICFAI
KW  - Marketing
N1  - Table of contents:
Section 1. Post-sales service management: shifting paradigm
Section 2. Service lifecycle management
Section 3. Management insights
Index
ER  -