Sangeetha, K. (Ed.) <br/><br/>
Personal branding :  concept and cases  
edited by K Sangeetha. 
 - Hyderabad :  ICFAI,   2008. 
 - 215 p. 
<br/><br/> Table of Contents :<br/>Section 1. Introduction<br/>Section 2. Methods and strategies<br/>Section 3. Case study and experiences<br/>Index  
<br/><br/><label>ISBN: </label>9788131416310 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing.
<br/><br/><label>Dewey Class. No.: </label>658.827  / SAN/PER