Saravanan, I. B. (Ed.) <br/><br/>
Out-of-home advertising in India :  trends and experiences 
edited by I. B. Saravanan and E. Naveen Kumar. 
 - Hyderabad :  ICFAI,  2007. 
 - 194 p. 
<br/><br/> Table of Contents :<br/>Section 1. Current scenario<br/>Section 2. Issues and trends<br/>Section 3. Corporate experiences<br/>Index 
<br/><br/><label>ISBN: </label>9788131407899 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising, Outdoor -- India.
<br/><br/><label>Dewey Class. No.: </label>659.13420954  / SAR/OUT