TY  - BOOK
AU  - Taher, Nasreen (Ed.)
TI  - Neuromarketing : : an introduction
SN  - 9788131401217
U1  - 658.8342  
PY  - 2006///
CY  - Hyderabad
PB  - ICFAI.
KW  - Marketing
N1  - Table of contents:
Section 1. The advent of neuromarketing
Section 2. The effect of neuromarketing
Section 3. The future of neuromarketing
Index
ER  -