Taher, Nasreen (Ed.) <br/><br/>
Indian consumer :  a changing profile 
edited by Nasreen Taher. 
 - Hyderabad :  ICFAI,  2005. 
 - 206 p. 
<br/><br/> Table of contents:<br/>Section 1. Understanding the Indian consumer<br/>Section 2. Consumer behaviour and implications for marketers<br/>Section 3. Cases<br/>Index 
<br/><br/><label>ISBN: </label>9788178815572 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing. 
<br/><br/><label>Dewey Class. No.: </label>658.8343   / TAH/IND