TY  - BOOK
AU  - Devi, R. J. (Ed.)
TI  - Corporate Branding: perspectives and experiences
SN  - 9788131415313
U1  - 658.827  
PY  - 2008///
CY  - Hyderabad
PB  - ICFAI
KW  - Marketing
N1  - Table of Contents :
Section 1. Perspectives
Section 2. Cases and experiences
Index
ER  -