Suresh, K. (Ed.) <br/><br/>
Corporate Branding :  concepts and cases 
edited by K Suresh. 
 - Hyderabad :  ICFAI,  2005. 
 - 187 p. 
<br/><br/> Table of Contents :<br/>Section 1. Issues in corporate branding<br/>Section 2. Cases <br/>Section 3. Appendices <br/>Index  
<br/><br/><label>ISBN: </label>8178815516 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing.
<br/><br/><label>Dewey Class. No.: </label>658.827  / SUR/COR