Kumar, Pradeep <br/><br/>
ICFAI dictionary of customer relationship management terms 
by Pradeep Kumar. 
 - Hyderabad :  ICFAI,   2007. 
 - 250 p. 
<br/><br/> Table of contents:<br/>Chapter 1. The Icfai dictionary of customer relationship management terms<br/>Bibliography 
<br/><br/><label>ISBN: </label>9788131407721 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing.
<br/><br/><label>Dewey Class. No.: </label>658.81203           / KUM/ICF