TY - BOOK AU - Nagarajan, N. (Ed.) TI - Business strategy- 1 (Vol. 3) SN - 8178813378 U1 - 658.4012 PY - 2004/// CY - Hyderabad PB - ICFAI, KW - Management N1 - Table of Contents : Section 1. General Strategy Section 2. Diversification Section 3. Innovation Section 4. New Areas Index ER -