TY  - BOOK
AU  - Varma, Anil (Ed.)
TI  - Mystery shopping : : an introduction
SN  - 9788131414057
U1  - 381.1  
PY  - 2008///
CY  - Hyderabad
PB  - ICFAI, 
KW  - Trade & Services
N1  - Table of Contents :
Section 1. Introduction
Section 2. Applications
Section 3. Studies
Index
ER  -